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扬州市属于江苏苏中城市。近五年来,扬州市业余网球出现蓬勃发展的趋势。纵观扬州市业余网球现状及发展水平,要跟的上其它城市,需要对其现状和发展进行研究、分析,提出切实可行的发展策略。本文运用文献资料法、调查法、数理统计法和逻辑推理法等研究方法对扬州市网球消费者的相关特征和消费水平进行调查,了解扬州目前网球消费的现状,并提出相关建议,以供相关部门参考。希望本研究对该市乃至苏北其他城市全民健身运动更好的开展、体育经济的发展提供积极的现实意义。
Yangzhou belongs to Jiangsu Suzhong City. In the past five years, amateur tennis in Yangzhou City has shown a flourishing trend. Throughout the state of amateur tennis in Yangzhou City and the level of development, to follow the other cities, the status quo and development needs to be studied, analyzed and put forward practical strategies for development. This article investigates the related characteristics and consumption level of tennis consumers in Yangzhou by using the methods of documentation, investigation, mathematical statistics and logical reasoning to understand the current status of tennis consumption in Yangzhou and make relevant suggestions for the relevant Departmental reference. It is hoped that this study will provide a positive and practical significance for the better development of national fitness exercise in other cities in the city as well as the sports economy.