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我国经济发展迅速,企业市场的营销战略也逐渐受到了人民群众的关注,传统的企业市场营销战略已经不能满足现如今社会的需求。文章针对企业市场营销战略的现状进行分析,并提出几点营销创新策略以供参考。
China’s rapid economic development, marketing strategy of the enterprise market has gradually been the concern of the people, the traditional corporate marketing strategy has been unable to meet the needs of today’s society. The article analyzes the status quo of enterprise marketing strategy and puts forward some marketing innovation strategies for reference.