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本文将通过对体验型经济下旅游产品需求的转变,以及新形势下旅游产品的新特征的具体描述,结合乌鲁木齐市的具体旅游开发状况阐述体验型旅游产品的开发对于乌鲁木齐市旅游业发展的重要作用,并最终提出符合乌鲁木齐市旅游现状的体验型旅游产品开发策略。
This article will elaborate the importance of the development of experiential tourism products to the development of tourism in Urumqi through the transformation of demand for tourism products under experiential economy and the specific description of the new features of tourism products in the new situation, combining with the specific tourism development in Urumqi And finally put forward the development strategy of experiential tourism products in line with the current situation of tourism in Urumqi.