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明天的成功大企业,必然来自今日的中小企业。但是如何才能成为名单上的一员?最有资格回答这个问题的人,非世界级管理学大师——詹姆斯·柯林斯(James collins)莫属。多年的潜心研究,使柯林斯对企业的发展规律积累了无人能比的深刻认识,他认为成功的唯一道路就是清晰的思路、坚定的行动；那些带领一家优秀公司转变为伟大公司的领导者往往谦逊但有韧性、质朴但是无畏, 谦虚+意志=领导力……《基业长青》、《从优秀到卓越》(台湾译为《从 A 到 A+》)是近10年来全球最热的商业书籍：探讨百年企业长青的秘诀,狂销全球成为管理经典,《哈佛商业评论》评选的“90年代最重要的两体管理书籍”之一就是《基业长青》,《今日美国》评价《基业长青》是“继《追求卓越》之后最引人瞩目的企业研究力作”；《从优秀到卓越》关注的正是中小企业成为伟大企业的必经之路,被称为“历史上最畅销的管理书籍”。任何有远大理想的经理、任何希望走向卓越和基业长青的经营者都不该错过柯林斯的建议。
Tomorrow’s successful large companies will inevitably come from today’s SMEs. But how can one become a member of the list? The person who is most qualified to answer this question is none other than James collins, a non-world class management guru. After years of painstaking research, Collins has accumulated a profound understanding of the development laws of the enterprise. He believes that the only road to success is clear thinking and firm actions; leaders who lead a good company into a great company often Humble but resilient, simple but fearless, modest + will = leadership... “evergreen”, “from excellent to excellent” (translated from Taiwan to “from A to A+”) is the hottest business book in the world in the past 10 years : Exploring the secrets of a hundred-year-old company’s evergreening, selling the world to become a management classic, one of the “90-year-old most important two-body management books” selected by the Harvard Business Review is “Evergreen”, and “U.S. Today” evaluates “Foundation”. “Evergreen” is “the most compelling corporate research work after ”pursuit of excellence,“ and ”from excellence to excellence“ is the only way for small and medium-sized enterprises to become great companies. It is called ”the best selling in history“. Management Books.” Any manager with lofty ideals, any manager who wishes to be successful and everlasting should not miss Collins’ suggestion.