精品策划 策划实际上是把战略所要达到的目的和设想化作具体的构想与实施方案。策划在精品工程中有着举足轻重的作用。现在越来越多的电台愈加重视策划的作用，纷纷建立了以策划为核心的专门的创优机构，依靠集体智慧，来实施精品创优工程。精品策划主要做以下几项工作：即筛选 Planning and planning is actually the essence of the strategy to achieve the objectives and ideas into specific ideas and implementation of the program. Planning in the boutique project has a decisive role. Now more and more radio stations pay more attention to the role of planning. They have set up specialized creative agencies with planning as the core and relied on collective wisdom to implement quality excellence projects. Quality planning mainly to do the following tasks: the screening