今年在中圈举行的亚洲杯,是2004年继葡萄牙欧洲杯、秘鲁美洲杯后的又一个洲际足球盛会,激烈的比赛吸引了海内外近千名记者云集北京、济南、重庆、成都四个赛场。面对众多的记者以及有限的资源,媒体报道管理就成了亚足联和2004亚洲杯组委会工作的重点之一,在下面的文章里,我们会结合对亚洲杯北京赛区新闻官马克苏先生的采访以及记者的亲身经历介绍本次亚洲杯的媒体报道管理模武。 This year’s Asian Cup held in Central China is another continental football event after the 2004 European Cup in Portugal and the Peruvian Copa America. The fierce competition has attracted nearly a thousand reporters from home and abroad gathered in Beijing, Jinan, Chongqing and Chengdu . In the face of numerous journalists and limited resources, media coverage management has become one of the focuses of the work of the AFC and the 2004 Asian Cup Organizing Committee. In the following article, we will combine with the press officer of Beijing Asia Division, Mr. interview and personal experience of the reporters introduced this Asian Cup media coverage management mold weapons.