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纸媒究竟怎么了?事实上,传统媒体,尤其是纸媒,应该也必须向四大门户网站学习,向市场学习。以前的报纸,只是和本地媒体在竞争,现在的新媒体、网站和纸媒,却是与腾讯、新浪、阿里巴巴等巨头在竞争。我们也总是在说本地化、移动化、城市化、区域化的问题。但他们同样有优势。各地腾讯都有了地方网站,也为我们做出了榜样,他们按照网民的诉求开设栏目和举办各种活动,思路开阔,敏感度极高。
What happened to paper media? In fact, traditional media, especially paper media, should also have to learn from the four major portals and learn from the market. The former newspapers were only competing with the local media. Now the new media, websites and paper media are competing with giants such as Tencent, Sina and Alibaba. We are always talking about localization, mobility, urbanization and regionalization. But they also have advantages. Tencent has local websites all over the country, and has set an example for us. According to the demands of netizens, they set up columns and hold various activities with broad ideas and high sensitivity.