升钟湖湖景区民间传统文化多样,鱼品种丰富,被称为圣地,“中国的钓鱼城”。有多处风景名胜景区和旅游特色村,民俗文化多种多样,别具一格。本文通过对四川省南部县西北部的升钟湖景区旅游开发的分析,阐述了本旅游景区开发中的理念。结合其开发过程提出了升钟湖古镇的旅游开发对策。 Ascension Lake Scenic Area of ​​traditional folk culture and diverse species rich in fish, known as the Holy Land, “fishing town in China ”. There are many scenic spots and tourist villages, a variety of folk culture, unique. Based on the analysis of the tourism development of Shengzhonghu Lake Scenic Area in the northwestern part of southern county of Sichuan Province, this paper expounds the concept in the development of this tourist scenic spot. Combining with the development process, it puts forward the tourism development countermeasures of Shengzhonghu Old Town.