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企业家的角色在企业的各项经济活动从来就不容忽视,对企业发展的意义更是举足轻重。本文试图从分析德性和德行的关系出发,指出企业家角色的重要性,探讨企业家德性修养问题,希望能有助于提高企业家道德素质,进一步促进企业家发挥积极作用,遵循企业伦理原则,实施企业道德行为,承担企业社会责任,促进经济健康发展。
The role of entrepreneurs in the business of economic activities should never be ignored, the significance of the development of enterprises is the most important. This article attempts to analyze the relationship between morality and morality, point out the importance of the role of entrepreneur, discuss the problem of entrepreneurial virtue cultivation, hoping to improve the moral quality of entrepreneurs, further promote the positive role of entrepreneurs and follow the corporate ethics Principle, the implementation of corporate ethical behavior, assume corporate social responsibility and promote the healthy development of economy.