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2013年12月,11家民营企业获得了工业和信息化部发放的首批移动通信转售业务试点批文,标志着中国电信市场将迎来首批MVNO(移动虚拟运营商)。那么,虚拟运营商将给电信市场带来怎样的改变?对运营商产生何种影响?运营商该如何应对?本期专题试析之。国内移动转售业务不同于国外MVNO,不影响MNO核心竞争力要分析虚拟运营商对市场竞争格局的影响,首先要了解移动虚拟运营商(MVNO)的概念。虽然MVNO在国外已经有十几年的发展,但目前对MVNO仍无准
In December 2013, 11 privately-owned enterprises received the first batch of pilot resale business pilot licenses issued by the Ministry of Industry and Information Technology, marking the first batch of MVNO (Mobile Virtual Operators) in China’s telecommunications market. So, what kind of change will the virtual operator bring to the telecom market? What kind of influence to the operator? How should the operator deal with? The domestic mobile resale business is different from the foreign MVNO, does not affect the core competitiveness of MNO To analyze the impact of virtual operators on the market competition pattern, we must first understand the concept of mobile virtual operators (MVNO). Although MVNO has more than ten years of development in foreign countries, it is still not allowed for MVNO at present