2006年8月,三一重工总裁向文波在博客上发表一系列文章讨论美国凯雷公司收购中国国企徐工机械股权一事,引起了行业人士的广泛关注,同时引发一场席卷中国的大讨论。其博客的访问量、评论数超过100万,博客的出现在一定程度上对传统的议程设置理论提出了挑战,它冲击了主流媒体的话语霸权,在信息传播格局中发挥着独特的作用。 In August 2006, Sany Heavy Industry President Wen Xiangbo published a series of articles on his blog to discuss the acquisition of Chinese State-owned Xugong Machinery Equity by Carlyle Corporation, which aroused widespread concern in the industry and triggered a major discussion in China. The number of blogs and commentaries exceeds 1 million. The appearance of the blog poses a challenge to the traditional agenda-setting theory to a certain extent, which has hit the dominant hegemony of the media in the mainstream media and has played a unique role in the pattern of information dissemination.