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“限量”绝招 3年前,日本汽车公司推出的极具古典浪漫色彩的“费加洛”车时,宣布全部汽车生产数只有2万辆,并保证事后不再追产。消息传出,在广大消费者中造成轰动效应,订单如同雪片飞来。日本奥林帕斯公司推出的一种价值为5万日元的“欧普达”相机,只生产了2万台,其中1.2万台在日本国内销售,结果,半个月内就有3万多人申请预约,最后只好抽签配售。“积存”绝招美国富商希尔兹专做绸布生意,他曾在美国南部小镇佛雷蒙特设店推销商品。刚开始时,附近同业既多自己资金又少,遂创一法来维系顾客。希尔兹宣布:凡在本店购买物品满10美元者即赠一张白
“Limited” trick Three years ago, when the Japanese car company launched the classic romantic “Fegalo ” car, announced that only 20,000 cars in total production, and promised to no longer pursue production. The news spread, causing a sensational effect among the vast number of consumers. Orders are flying like snowflakes. Japan’s Olympus launched an “Opod” camera with a value of 50,000 yen. It produced only 20,000 units, of which 12,000 units are sold in Japan. As a result, there are 3 in half a month. More than 10,000 people applied for an appointment, but in the end they had to draw lots for placement. “Keeping” the trick US wealthy businessman Shields specializes in silk business, he once set up shop in the southern American town of Fremont to sell goods. At the beginning, the nearby industry had more money and less money and created a method to retain customers. Shields Announces that Everyone Who Purchases Goods at $10 or more in our store is given a white