美加净诞生于1962年,是上海家化的美容护肤品牌,它创造了中国化妆品市场上第一支定型摩丝、第一支防晒霜、第一支定性护手霜等无数品牌,1990年,美加净进入巅峰期,风光无限,在全国护肤品市场的占有率高达20%,销售收入高达3亿多元。作为中国化妆品行业中最大的国营企业,上海家化在政府招商引资的指令下,与美国庄臣公司合资成立了露美庄 Founded in 1962, Mei Jiajing is a Shanghai Jahwa beauty skincare brand that created countless brands such as the first stereotyped mousse, the first sunscreen and the first hand-held hand cream on the Chinese cosmetics market. In 1990, Into the peak period, unlimited scenery, the skin care market in the country as high as 20% share, sales revenue as high as 300 million yuan. As China’s cosmetics industry’s largest state-owned enterprises, Shanghai Jahwa in the government under the direction of investment, with the United States Johnson established a joint venture Lu Mei Zhuang