论文部分内容阅读
当童装企业纷纷通过专业展会寻找发展突破口时,CHIC2015烂漫童真展区成了本届展会上的一大焦点。在本次展会上,记者重点对自主童装品牌中的三家上市公司进行了专访调查,以此为判断未来童装行业的基本走势提供参考。从参展品牌看,本届展会吸纳了中高端童装、童鞋、婴幼儿用品及相关配套产品,并以环保、运动、街头、儿童生活概念等方式将区域进行组合,整个展区呈现出了以儿童时尚产业为核心的会展状态。此外,从参展品牌的定位上看,主办方对本次参展品牌的布局也有较为清晰地划分,作为参观者在烂漫童真展区能采集到不少“干货”。
When the children’s wear enterprises have to find a breakthrough through the professional exhibition development, CHIC2015 innumerable exhibition area has become a major focus of this exhibition. In this exhibition, the reporter focused on independent children’s clothing brand three listed companies conducted an interview survey to determine the future trend of the children’s clothing industry to provide a reference. From the exhibition brand, this exhibition attracted high-end children’s clothing, children’s shoes, baby products and related products, and environmental protection, sports, street, children’s life concept of the combination of the region, the entire exhibition presents a children’s fashion Industry as the core of the exhibition status. In addition, from the perspective of exhibiting brands, the organizers also have a relatively clear division of the layout of the participating brands. As a visitor, many “dry goods” can be collected in the exhibition area.