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出版人的版权竞争,大概是出版领域中最直接的利益竞争。尽管许多版权书并没有什么精彩之处,结果更无什么利益而言,但确实有一些出版人乐此不疲。 今天,你挖走了本属于我的版权书;明天,我马上引进同类型的版权书。 图书市场强争硬夺,昏天黑地。 有一点出版人要随地保持清醒头脑,特别是在面临几家出版人争抢同一本书版权的时候:版权书不是热销书的代名词。 版权书有很强的品牌效应和地域销售差别,在图书采购过程中,如不加以认真对待,很容易错失商机,或是造成书刊积压,钱财损失。 对待版权书,书店人应该谨慎对待,酌情采购。千万不能有错误观念,认为版权书都是经过出版人精挑细选的干货,放心采购稳赚利润。版权书与非版权书同样存在着粗制滥造,市场滞销。
The copyright competition of publishers is probably the most direct competition for benefits in the publishing field. Although many copyright books are not very exciting, the result is even less profitable, but there are indeed some publishers alike. Today, you dug out the copyrighted books that belong to me; tomorrow, I immediately introduce the same kind of copyrighted books. Book market hard to seize, fainting black. A few publishers are going to keep a sober mind, especially when facing several publishers competing for the same book title: Copyright is not synonymous with a hot sale. Copyright book has a strong brand and regional sales differences in the book procurement process, if not be taken seriously, it is easy to miss the opportunity, or cause book backlog, loss of money. Treat copyright books, bookstores should be treated with caution, as appropriate procurement. Do not have the wrong idea, that the copyright books are carefully selected by the publisher of dry goods, rest assured that the purchase of a steady profit. Copyrighted books and non-copyrighted books, there is also the same shoddy, unsalable market.