他的欲望和野心冲破了樊篱,像雨后的野草一样蓬勃生长……1972年,柳井正从他父亲手中接过了一家叫做小郡商事株式会社的洋服店,商店开在他的家乡山口县,专门经销阿迪达斯、耐克等这些著名的洋品牌。柳井正是家中的独子,毕业于日本著名的早稻田大学,家中对他充满了希望,而他对经营好这样一个小商店也是信心满满,甚至有些牛刀杀鸡的感觉。然而事情远非他想象的那样。他不乏创新的理念,也不乏吃苦精神,然而在闭着眼睛都能把钱赚的日本经济大发展时期,他所经营的商店却几次濒临倒闭,他在自传中不无烦恼地描述说:“我们的企业老是做不大,好像老牛拉破车,总是在那儿吱吱嘎嘎地晃呀晃。”这令他非常郁闷。 His desires and ambitions crossed the barriers and thrive like weeds after the rain ... In 1972, Yanjing was taken from his father’s Yukio store, called Little County Commercial Co., Ltd., in his native Yamaguchi Prefecture, Specialized distribution Adidas, Nike and other famous foreign brands. Yanjing is the only son of the family, graduated from Japan’s famous Waseda University, home full of hope for him, and he is also a good business such a small store is full of confidence, and even some of the feelings of slashing chicken. Yet things are far from what he imagined. He has no shortage of innovative ideas and no lack of bitter spirit. However, in the period when the Japanese economy with closed eyes can make a huge profit, the shops he runs are on the verge of bankruptcy. In his autobiography, he describes with ease: “Our business is always small, as if the old cow pulled the car and always creaked there.” This made him very depressed.