在开展科技宣传过程中,有些记者往往停留于事物的表面,把某项科技成果的技术性能和作用简单地叙述、报道一下完事。没有紧紧地围绕事情的本身进行一些深入的思索和开掘,即没有把与该成果相关的一些重要的背景材料组织到稿件中,进一步深化和扩大对主题的宣传。因此,宣传虽然搞了,稿件也发出去了,但给人的印象却不深,有些重要的宣传甚至仅 In the process of carrying out scientific and technological propaganda, some journalists often stay on the surface of things and simply describe the technical performance and the role of a scientific and technological achievement and report on the completion. There is no deep thinking and digging around the matter itself. In other words, some important background materials related to this achievement have not been organized into manuscripts to further deepen and expand the propaganda of the theme. Therefore, although the propaganda is carried out, the manuscripts are also sent out, but the impression is not so deep. Some important publicity even only