九十年代以来,世界经济掀起了研究企业核心能力的高潮。一些企业逐渐认识到。核心能力是比营销策略、经营战略更深层次的概念,培养核心能力是争取强大竞争优势的基础,而核心能力是企业的一种特殊的智力资本,它促使企业以自己特定的方式更有效地实现某种经营目标,是企业拥有的主要资源或资产。核心能力不是指单独的一两项领先的技术,而是企业的科技力量与组织管理水平以某种方式结合而成的一种综合能力,比如新产品开发能 Since the nineties, the global economy has set off the climax of studying the core competence of enterprises. Some companies come to realize. Core competencies are deeper concepts than marketing strategies and business strategies. Cultivating core competencies is the basis for striving for a strong competitive advantage. Core competencies are a special type of intellectual capital in an enterprise, which enables enterprises to more effectively implement in their own particular ways A business goal is the main resource or asset owned by an organization. Core competencies do not refer to one or two leading technologies alone, but rather a combination of an organization's technological capabilities and organizational management that are somehow combined, such as new product development