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西方市场研究中的观察技术董伊人市场研究中的观察技术是指不通过询问或沟通而系统地记录物体、事件或人的行为模式以搜集市场信息的研究技术。通过观察人们实际做什么而不是根据他们对做什么的回答，来了解消费者行为的思想有着非常重要的意义和明显的优点。市场观察能够...
Observational Techniques in Western Market Research The observational techniques in the market research of Dong-Yi people refer to research techniques that systematically record the behavior patterns of objects, events or people through inquiries or communication in order to collect market information. By observing what people are actually doing rather than responding to what they do, understanding the mindset of consumer behavior has very important implications and distinct advantages. Market observation can ...