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本文通过阅读研究《经济学原理》,联系现在蓬勃发展的网络经济,思考研究了马歇尔的思想在网络经济中的适用性。文中根据马歇尔对生产和消费的解释,从消费者方面找出网络经济中虚拟产品与物质产品效用的共性,探索网络经济中的生产和消费的基本原理。文中通过引用《经济学原理》的基本理论,解释了网络经济的生产和消费同样由效用决定的。
By reading and studying “Principles of Economics”, this paper tries to analyze the applicability of Marshall’s thinking in the network economy through the study of the current thriving internet economy. According to Marshall’s explanation of production and consumption, the article finds out the commonalities of the utility of virtual products and material products in the network economy from the perspective of consumers, and explores the basic principles of production and consumption in the network economy. By quoting the basic theory of “Principles of Economics”, this article explains that the production and consumption of the network economy are also determined by their utility.