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电视节目模式,是电视节目的特定组件和框架的总体结构,因其独特的外在形式及它本身的创造性区别于其他类似或不同类型的电视节目。国外发达国家已经逐渐对电视节目模式版权进行合理的保护,通过立法、司法亦或是行政制度来保护利益人的权益。本文通过分析我国电视模式的版权侵权事件及保护现状,学习借鉴国外先进的保护经验,结合我国的国情,运用司法和行政手段,提出对我国电视模式的保护建议,为我国知识产权战略的实施和文化产业的健康发展打下坚实的基础。
The TV program model, which is the overall structure of a particular component and framework of a television program, differs from other similar or different types of television programs for its unique external form and its own inventiveness. Developed countries in the world have gradually protected copyright of TV program models and protected their rights and interests through legislation, judicature or administrative system. Based on the analysis of the copyright infringement and the protection status quo in our country’s television mode, this paper draws lessons from the experience of foreign advanced protection, combined with our country’s national conditions, the use of judicial and administrative means to put forward proposals for the protection of China’s television mode for the implementation of China’s intellectual property strategy and Cultural industry laid a solid foundation for the healthy development.