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随着个人游、自驾游和全民旅游时代的到来,时代赋予旅游业的使命也空前增加。玉林传统的景点旅游模式已难以满足现代大旅游的需要,从景点旅游模式向全域旅游模式转变已成为五大发展理念的现实要求。本研究以全域旅游为视阈,通过文献研究、描述性分析等方法,分析了玉林旅游业发展中存有的五点问题,为此提出了创新发展战略,改革创新规划、创新监评体系,改革投融模式、创新旅游业态,试点先行示范三点建议,以期推动玉林旅游业深入发展。
With the personal travel, traveling by car and the arrival of the universal travel time, the mission entrusted to the travel industry by the times is also unprecedented. Yulin traditional scenic spots tourist mode has been difficult to meet the needs of modern tourism, from the scenic tourist mode to the overall tourism model has become the reality of the five development concept requirements. Based on the theory of global tourism, this study analyzes five problems existing in the development of tourism in Yulin through literature research and descriptive analysis. Therefore, it puts forward some suggestions on innovation and development strategy, reform and innovation planning, innovation supervision and evaluation system, Reform investment and financing model, innovative tourism format, the pilot demonstration of the first three suggestions, in order to promote the tourism in-depth development of Yulin.