当前,电视频道制改革似乎是各地电视台都在走的模式,然而,频道制对广告经营究竟带来什么?频道制前提下广告统一经营可以在多大程度上实现垄断?如何回答好这些问题,是对频道制下广告经营发展的考验。 At present, the reform of the television channel system seems to be the mode that all the local television stations are going. However, what channel system does it bring to the advertising business? To what extent can the monopolized advertising be managed under the premise of the channel system? How to answer these questions is On the channel under the advertising business development test.