一、我国电视公益广告的发展及创意水平现状多年来,各类公益广告在我国电视屏幕上不断亮相。尽管目前与一些发达国家、地区相比,我国电视公益广告事业仍有相当的距离,但是经过三十几年来的努力,现代公益广告在我国从无到有,取得了很大的成就。尤其近两年国家越来越重视电视公益广告,我国公益广告发展也越来越快,这让电视公益广告在 First, the development of China’s public service television advertising and the status quo of the level of creativity Over the years, all kinds of public service advertising in China’s television screen unveiled. Although there is still a long way to go in the field of television public service advertising in some developed countries and regions at present, after thirty years of hard work, modern public service advertisements have achieved great successes in our country from scratch. In recent years, the state has paid more and more attention to television public service advertisements. The development of public service advertisements in our country is also getting faster and faster, which makes TV public service advertisements