论文部分内容阅读
对竞争对手的评价,瑞星一向三缄其口,而最近瑞星总经理刘旭向记者坦言,目前国内反病毒软件市场的混乱,正是由于某些厂商在技术、产品、价格、市场宣传等诸多方面“做秀”而引发的,由此所造成这个行业内的很多企业对技术不尊重,对产品概念进行曲解,对市场秩序破坏,损害整个信息安全产业的健康发展。根据杀毒软件市场的分割状况,目前主要分成两大块,一是单机版市场,一是企业市场。其中企业市场相对平稳,竞争也不是很激烈,自从去年瑞星带头介入这一领域以来,原来国外企
Rising has always kept a close eye on the evaluation of competitors. Recently, Liu Xu, general manager of Rising, admitted to reporters that the current chaos in the domestic anti-virus software market is due to the fact that some manufacturers “do something in terms of technology, products, prices, marketing, etc.” The show has caused many companies in the industry to disrespect the technology, misinterpret the concept of the product, destroy the market order, and damage the healthy development of the entire information security industry. According to the fragmentation of the anti-virus software market, it is currently divided into two major pieces: the stand-alone market and the enterprise market. The enterprise market is relatively stable and competition is not very intense. Since Rising took the lead in this field last year, the original foreign companies