作为语言哲学基本问题之一,意义问题一直是哲学家们研究的重点与难点。兴起于20世纪70-80年代的模因论以其进化论的科学视野与对语言传播分析的动态性而迅速进入了语言、思维与人类实践等诸多领域。作为人类社会遗传与信息传播的两大因子,模因与语言在模仿性、复制性、传播性与控制性等方面颇有相似之处,将模因论引入语言哲学研究将有助于走一条人本主义的意义探索道路,基于人与人的需求来探求语言意义问题。 As one of the basic problems of language philosophy, the issue of meaning has always been the focus and difficulty of philosophers’ research. Memetics, which rose in the 1970s and 1980s, quickly entered many fields such as language, thinking and human practice with its evolutionary scientific view and its dynamic analysis of language transmission. As two major factors in the transmission of heredity and information in human society, memetics and language have similarities in imitation, reproduction, communication and control, etc. The introduction of memetics into linguistic philosophy will help to take a The meaning of humanism explores the road, exploring the question of linguistic meaning based on the needs of people.