相关市场界定是网络产业反垄断执法的首要问题,传统的SSNIP法能否适用于免费的网络产业领域,是近年来研究的热点。随着互联网技术的进一步发展,在相关市场界定过程中引入平台化竞争、注意力、产品性能等多种考量因素变得很有必要。而从长远看,降低相关市场界定的重要度是反垄断执法的一大趋势。 The definition of the relevant market is the primary issue of anti-monopoly law enforcement in the network industry. Whether the traditional SSNIP law can be applied to the free network industry is a hot topic in recent years. With the further development of Internet technology, it is necessary to introduce various considerations such as platform competition, attention and product performance in the process of defining the relevant market. In the long run, reducing the importance of the relevant market definition is a major trend of antitrust enforcement.