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时下,新闻人都在研究新闻报道如何讲好故事,为什么呢,这是因为典型、新奇、有感染力的故事才能吸引人、打动人、引导人,提高新闻报道的传播作用。其实,新闻评论也要讲好故事。所谓讲好故事,就是把评论赖以存在的事实讲清楚讲明白,让它起到“事实胜于雄辩”的作用。讲好故事事半功倍乐凯胶卷曾以“中国胶卷之王”扛起了民族感光工业的大旗,而泊头火柴则改写了国人依赖“洋火”的历史并凭借先进的技术在火
Nowadays, news people are all researching news stories about how to tell a good story. Why? This is because typical, novelty and contagious stories can attract, inspire, guide people and improve the dissemination of news coverage. In fact, news reviews have to tell a good story. The so-called good story, that is, the fact that comments exist to make it clear that it played “facts speak louder than words” role. Speaking of a good story, half the effort Lecco film once “the king of Chinese film,” picked up the banner of national sensitization industry, while Botou matches rewrite the people rely on “foreign fire” history and by virtue of advanced technology in fire