苏北某市日化厂年初购买一项洗发剂专利,试产成功后,即以“佳丽”牌上市,并在6个月里相继推出第四代“佳丽”,从而控制了该地80%的洗发剂市场,还与20多个省城、70多家大型商场建立了代销关系,产品供不应求。然而,不少企业在新品应市上,却是千呼万唤不出来。究其原因,一是把“赶早”与“尽善尽美”对立起来,过分雕琢的结果,结果是 A chemical company in a city in northern Jiangsu Province purchased a shampoo patent at the beginning of the year. After successful trial production, it launched the “Jia Li” brand and launched the fourth-generation “Beauty” in six months to control the area. The shampoo market has also established a consignment relationship with more than 20 provincial capitals and more than 70 large-scale shopping malls. The demand for products is in short supply. However, many companies are not able to respond to new products in the market. The reason for this is that the first thing is to counteract the “early-to-early” and “perfectly perfect” counterpoints.