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全球GSM协会中国区总裁雷鸣日前在一个非正式场合表达了自己对3G增值业务的展望,其中最重要的观点是,增值服务需要透明的计费方式与开放的交易平台,为此,应该建立一个开放的、中立的服务中心。雷先生的这一观点来源于金融市场的启发。华尔街由一个股票买卖的市场,进而控制了整个西方世界资本流通的命脉。之所以能做到这一点,原因在于华尔街有非常好的交易场所,资金流动透明,服务完备,能吸引资本在此流动、交易。而目前的增值服务在计费方面也只有包月与套餐两种收费方式,这种方式不适应未来3G的要求。另外,目前价值链十分单薄,从用户交钱给运营商,运营商分一些钱给内容服务的提供商,内容给应用服务商,是一种单线条的模式,运营商控制一切,没有形成透明、开放的竞争环境。以增值业务为特色的3G到来以后,移动通信面临着价值链重建。
Global GSM Association of China thunder recently expressed in an informal occasion of their 3G value-added business outlook, the most important point is that value-added services require transparent billing and open trading platform, to that end, we should establish a Open, neutral service center. Mr. Ray’s point of view from the financial market inspired. Wall Street is dominated by a stock market, which in turn controls the lifeblood of capital flows throughout the Western world. The reason for this is that Wall Street has a very good place to trade, with transparent financial flows and well-provided services that will attract capital to flow and trade there. The current value-added services in terms of billing only monthly and package two charges, this approach does not meet the requirements of the future 3G. In addition, the current value chain is very thin, from the user to pay the operator, the operator sub-money to the content service providers, content to the application service provider, is a single-line model, operators control everything, there is no formation of transparency , Open competitive environment. After the advent of 3G, which is characterized by value-added services, the mobile communication is faced with value chain reconstruction.