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海报也被称为“招贴”或“宣传画”。属于户外广告,分布在街道,剧院,展览,商业区,车站,码头,公园和其他公共场所。也被称为“即时”的街头艺术。相比其他广告海报上有一个大屏幕,内容和丰富的艺术表达广泛,远视效果强的特点,是一种非常普遍的招贴形式。更多的海报用于电影,游戏,戏剧,戏剧演出等活动。简洁的语言要求海报的形式做到新颖美观有吸引力。至今没有一本中文词典对“海报”一词作过专门解释。但根据传说,在清朝与外国船只在中国沿海码头泊位运输外国货物,并将发布到码头街标志的海报,以促进其货物,沿海的居民称之poster为海报。取决于发展,后来所有类似的海报的目的和其他标签传递信息被称为“海报”。大多数的海报是通过印刷,内部和外部张贴在公共场所和商店。当是,也有一些海报暂时的目的,没有印刷,只有在手绘,流行的是这种海报的性质,如临时价格折扣商品,通知展销会,展销会,时装表演或品尝食物的时间,地点等。这种即兴手绘海报,有时使用后注意,相反,主要是手绘的书法,有时与插图,和更多的休闲,快捷,它不如印刷海报构图严谨。优点是:信息的及时传播,成本低,易使用。
Posters are also called “posters” or “posters.” Outdoor advertisements are distributed in streets, theaters, exhibitions, business districts, stations, docks, parks and other public places. Also known as ’instant’ street art. Compared to other advertising posters on a large screen, rich content and rich artistic expression, hyperopia effect is strong, is a very popular forms of posters. More posters for movies, games, theater, theater performances and more. Concise language requirements posters in the form of novel and attractive appearance. To date, no Chinese dictionary has specifically interpreted the term “poster.” But according to the legend, foreign goods were transported in the berths of the Qinghai coastal ports of berthing with foreign vessels and will be posters posted to the sign of the Pier Street to promote their goods, and the coastal inhabitants called the posters as posters. Depending on the development, all subsequent postings of similar posters and other tags convey information called “posters”. Most of the posters are printed, both inside and outside postings in public places and stores. When yes, there are also some posters for the temporary purpose of not printing, only in hand-drawn, popular is the nature of such posters such as temporary discounts on merchandise, notifications of trade fairs, trade fairs, fashion shows or the time and place for tasting food. This improvised hand-painted poster, sometimes used after the attention, on the contrary, is mainly hand-painted calligraphy, sometimes with illustrations, and more casual, fast, it is not as rigorous as the composition of the printed posters. The advantage is: timely dissemination of information, low cost, easy to use.