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M女士不善于持家,也不太善于与人相处;C 女士则比较持家,并努力营造家庭和睦的气氛。宝洁公司通过洞察消费者对洗涤剂的态度,制定不同的品牌战略,更大程度地满足细分市场。
Ms. M is not good at holding a house and she is not very good at getting along with others. Ms. C is a family member and tries her best to create a harmonious family atmosphere. Procter & Gamble, through insight into consumer attitudes toward detergents, to develop different brand strategies to a greater extent to meet the market segments.