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2006年9月底,由公安部与中央电视台联合举办的“第二届我最喜爱的十大人民警察”评选活动圆满结束,在历时5个月的评选过程中,评委会共收到选票2855万余张。与名目纷繁的各类商业性娱乐选秀活动相比,“十大人民警察”评选属于较为另类的“非商业性”行业评选活动。这样一个不以“娱乐”为卖点的“电视选秀”活动为何会吸引如此之多的受众参与并引起较大的社会反响,值得人们对“电视选秀”背后的文化意义与媒介责任进行重新的思考,即“电视选秀”到底要选什么和大众传媒应该向参与评选的“选民”传播什么?
At the end of September 2006, the “My Favorite Top 10 People’s Police” jointly organized by the Ministry of Public Security and CCTV ended satisfactorily. During the five-month selection process, the jury received a total of votes More than 28.55 million sheets. Compared with various commercial entertainments and prestigious events, the selection of “Top Ten People’s Police” belongs to the more alternative “non-commercial” industry selection activity. Why such a “TV Draft” campaign that does not use “entertainment” as a selling point will attract so many audience participation and cause great social repercussions. It is worth the cultural significance of “TV Draft” Media responsibility to re-think, that “TV Draft ” in the end what to choose and the mass media should be to participate in the selection of “voters ” what?