媒介是传承人类文明的最重要的物质载体。社会已经被纳入了大众媒介之中,大众武术当然也不可避免地受其影响。文章运用文献资料法,从传播学的视角分析了大众媒介在大众武术传播中的重要作用。研究表明:社会传播是大众武术传播的基础;社会传播是促进大众武术传播的推动力;社会传播影响着大众武术流行现象的兴衰。 Media is the most important material carrier to carry forward human civilization. Society has been incorporated into the mass media, and VW martial arts are of course inevitably affected by it. The article uses the literature method to analyze the important role of mass media in mass Wushu communication from the perspective of communication science. Research shows that social communication is the basis of mass Wushu communication, social communication is the driving force to promote mass Wushu communication, and social communication affects the rise and fall of popular Wushu phenomenon.