出版社:人民邮电出版社出版时间:2014-03-01ISBN:9787115344656所属分类:图书>计算机与互联网>IT服务管理《产品经理那些事儿》以产品经理的从业故事为线索,从实践的角度介绍了软件行业产品经理工作的内容、方法和技巧。本书通过生动的案例分析,从实际出发,讲述了产品经理需要具备的理论知识,如4P理论、4C理论、SMART原则、波士顿矩阵、安索夫矩阵、SWOT分析等,介绍了产品工作中的技 Press: People’s Posts and Telecommunications Press Publication date: 2014-03-01 ISBN: 9787115344656 Category: Books> Computer and Internet> IT Service Management Product Manager Those things "Take the product manager’s story as a clue, from a practical point of view The software industry product manager job content, methods and techniques. This book through vivid case analysis, proceeding from the reality, tells the product manager needs the theoretical knowledge, such as 4P theory, 4C theory, SMART principle, Boston matrix, Ansoff matrix, SWOT analysis, introduces the work of the product Skill