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2001年元月2日开播的“福兴门”栏目在山西彩票发展史上具有开创意义,同时又是电视栏目与市场渗透的有益尝试。 在全国大部分省市的彩票市场已经风起云涌之际,“三晋风采”福利彩票在山西首开先河,山西彩民早已翘首以待。新鲜、刺激、跃跃欲试,这就使我们的栏目在内容上具备了现代媒体由可看性向必看性迈进的天然优势。但是,如果只是依赖于福利彩票本身的发行状况,又势必导致栏目内涵单一、持续发展力差等电视栏目的致命问题。
January 2, 2001 launch of the “Fuxingmen” column in the history of the development of lottery in Shanxi has made its mark, but also television programs and market a useful attempt to infiltrate. Lottery market in most provinces and cities in the country surging, “San Jin style” welfare lottery first opened in Shanxi, Shanxi Lottery has long been waiting. Fresh, exciting and eager to do so, our section has the natural advantage that the content of the modern media can be viewed from the necessity to the necessity. However, relying solely on the issuance of Welfare Lotteries itself will inevitably lead to fatal problems in the television sections such as single content and poor continuous development.