就事件营销传播来看,企业借力使力,充分借助专家、传播手段以及产品推广等整合方式,不断来寻找企业产品在整个行业的位置,仍有许多值得思索的地方。 From the perspective of event marketing communication, enterprises make full use of such means of integration as experts, means of communication and product promotion to continuously find the position of enterprise products in the whole industry. There are still many places worth considering.