商务英语讲座特约撰稿人蔡勇第四十二讲特许经营假日饭店或麦当劳快餐店，这些风糜全球的零售企业采取的是什么经营方式？这里所涉及的就是所谓的特许经营或特许专营的经营方式。就本义而言，特许经营权是指政府机构授予某些企业专门经营某种劳务或产品的特权。现在，特许... Business English Special Feature Writer Cai Yong, forty-two, talks about franchising holiday hotels or McDonald’s fast food restaurants. What are the operating methods of these popular retail companies? What is involved here is the so-called franchising or franchising operation. In the original sense, franchise rights refer to the privilege granted by government agencies to certain enterprises to specialize in certain services or products. Now, franchise...