现代领导要能够全面承担领导职责,正确行使领导权力,带领组织、群体取得事业成功,成为一名称职的领导者,必须根据社会发展的要求,不断地解放思想、更新观念,逐步树立起科学的市场意识、竞争意识、平等意识、开放意识、责任意识、法制意识、效能意识、信息意识等;特别不容忽视的是,还应树立“公关”意识。 “公关”意识即关于利用公共关系这种现代管理方法来处理组织各种事务的总体观念。有没有公关意识,在一 Modern leaders must be able to fully assume leadership responsibilities, correctly exercise leadership, lead organizations and groups to succeed in their careers and become a competent leader. They must constantly emancipate their minds, update their concepts and gradually establish a scientific Market awareness, competition awareness, equality awareness, open awareness, responsibility awareness, legal awareness, performance awareness, information awareness, etc .; in particular should not be ignored, but also establish a “public relations” awareness. “Public relations ” Consciousness refers to the overall concept of using the modern management methods of public relations to deal with various matters of the organization. There is no sense of public relations, in one