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我国观赏石事业的发展与改革开放的三十年同步,经历了复苏、扩展和壮大的过程。现在,我国的观赏石文化产业,不论是在资源开发上,市场拓展上,还是文化传承与发扬上,都是前所未有的。在这样一种形势下,进一步完善与打造观赏石品牌就成为必然的趋势。本文就观赏石品牌的定义、观赏石品牌的功能与作用,观赏石品牌的现状和观赏石品牌系列构成作以下论述,以求教于同仁。
The development of the ornamental stone industry in our country has been synchronized with the three decades of reform and opening up and has undergone a process of recovery, expansion and expansion. Nowadays, the ornamental stone cultural industry in our country is unprecedented in terms of resource development, market expansion, and cultural heritage and development. In such a situation, to further improve and create the brand of ornamental stone has become an inevitable trend. This article on the definition of ornamental stone brand, ornamental stone brand function and function, the status of ornamental stone brand and ornamental stone brand series composition for the following discussion, in order to teach in my colleagues.