社会经济快速发展,对电视节目现代化变革有巨大的冲击作用,而电视节目主持人的语言在电视节目与观众之间发挥着桥梁纽带的作用,所以电视节目主持人的语言艺术的塑造与提升是电视节目现代化变革中的重要工作。中本文着重从电视节目主持人工作中主持语言的重要作用入手,并就主持语言在电视栏目中的具体作用进行了介绍,最后对于电视节目主持人语言艺术的的塑造与提升方面,提出几点个人见解。 The rapid social and economic development has a tremendous impact on the modernization of television programs. The language of TV presenters plays a role as a bridge between television programs and the audience. Therefore, the shaping and promotion of the language art of television presenters is TV program in the transformation of the important work. This article focuses on the important role of the host language in the TV presenter’s work and introduces the specific role of the host language in the television program. Finally, the author puts forward some suggestions on the shaping and promotion of the language art of the TV presenter Personal opinion