论文部分内容阅读
大连晚报读者俱乐部作为大连市惟一一家由市委宣传部批准、由市民政局注册成立的读者社团组织,是大连晚报社在新的竞争形势下为更好地沟通读者而特设的部门。成立两年来,读者俱乐部遵照市委关于“建设学习型城市”的指示精神,以服务读者,回报社会为工作宗旨,努力打造晚报与读者信息互动平台,发挥读者俱乐部品牌效应,积极发挥策划和组织功能.在各项社会公益活动中大显身手。短短两年时间,读者俱乐部就发展了12万会员,成为大连市首屈一指的读者社团组织。
Dalian Evening News Reader Club, the only company in Dalian authorized by the Propaganda Department of the Municipal Party Committee and registered by the Civil Affairs Bureau, is an ad hoc department of Dalian Evening Newspaper to better communicate with readers in the new competitive situation. In the two years since its establishment, the Readers Club, in line with the instructions of the municipal party committee on “building a learning city,” serves the readers and returns the society as the work objective, strives to create an interactive platform for evening postings and readers ’information, exerts the brand effect of readers’ clubs, and actively exerts planning and organizing functions In all social welfare activities to show their talents. In just two years, the Readers Club has grown to 120,000 members and became the premier reader community in Dalian.