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农村电子商务是互联网经济时代发展的产物,它改变了农村经济的发展方式和农民生活、消费方式,发展农村电子商务为了更好地解决三农问题,促进农村经济繁荣和发展。目前我国农村的电子商务发展正处于起步阶段,经调查分析研究,农村电子商务发展总体良好,但在发展过程中存在一些问题,比如基础设施滞后、人才匮乏、受传统观念制约等,本文针对农村电子商务存在的问题进行分析,提出了一些相应对策。
Rural e-commerce is a product of the development of the Internet economy. It has changed the mode of rural economy development, peasant life and consumption patterns, and developed e-commerce in rural areas in order to better solve the issue of agriculture, rural areas and farmers, and to promote rural economic prosperity and development. At present, the development of e-commerce in rural areas of our country is in the initial stage. After investigation and analysis, the development of rural e-commerce is generally good. However, there are some problems in the development process, such as the lagging infrastructure, the shortage of qualified personnel and the restriction of traditional concepts. E-commerce problems are analyzed, and put forward some countermeasures.