非物质文化遗产是人类的无形文化遗产,将非物质文化遗产置于文化旅游发展的社会背景下,与文化旅游活动有机结合,有选择,有适度,有成效的面向旅游市场,从“非遗”旅游资源开发利用现状出发,分析其与旅游互动发展的条件及影响因素,提出二者发展过程的对策建议,为促进黄冈“非遗”保护开发与旅游文化产业飞跃发展的良性互动提供有益的理论指导。 Intangible cultural heritage is the intangible cultural heritage of mankind. The intangible cultural heritage is placed under the social background of the development of cultural tourism. It is organically integrated with cultural tourism activities, and is selected, moderately and effectively oriented to the tourist market. In order to promote the development of Huanggang “non-heritage ” and the positive development of the tourism and cultural industries, this paper analyzes the conditions and influencing factors of the interactive development with tourism, and puts forward the countermeasures and suggestions on their development process. Interaction provides useful theoretical guidance.