这是一个由来已久的命题,也是一个使人为之水远思索、永远都想出新的命题。策划是什么? 策划是计划、是创意、是事前的周详思考和部署。这样的表述出不尽然,策划因事而异,不同的事其策划内容是不同的。但有一点是铁定的,那就是只要你想把一项工作做好,你就必须策划。除此之外,你要么就是天才, This is a long time proposition, but also a long way to think of human water, always come up with new propositions. Planning is what? Planning is a plan, is creative, thoughtful and in advance of the deployment. This statement is not endless, planning varies from case to case, different things its planning content is different. But one thing is ironclad, that is, as long as you want to do a good job, you have to plan. In addition, you either are genius,