在金融危机席卷全球的大背景下,世界各国电视行业的发展态势出现了不同程度的波动。一方面,商家广告投放量的减少使多国的影视剧制作不得不大幅度削减开支甚至陷入停滞状态,英国和俄罗斯等国的电视集团在收益下滑的压力下大幅裁员。另一方面,金融危机带来的失业潮和经济低迷使更多的人选择在家中收看电视节目作为省钱的消遣娱乐方式,这使电 Against the backdrop of the global financial crisis, the development of the television industry in various countries in the world has fluctuated to varying degrees. On the one hand, the reduction in the number of commercial advertisements has drastically reduced spending or even stagnated in the production of multi-national film and television. The television groups in countries such as Britain and Russia have laid off their jobs sharply under the pressure of falling profits. On the other hand, the joblessness and economic downturn brought about by the financial crisis have caused more people to choose to watch television programs at home as a way to save money and entertainment.