本文从性质、功能、生产方式、形成机制及现象等几个角度揭示了酷文化的主要内涵。认为酷文化是中国社会转型和文化变迁的反映 ,体现了青年年龄群体和青年文化群体的特殊性 ,说明了社会变革时期价值观的多元化和青年人价值选择的多样性。 This article reveals the main connotation of cool culture from the aspects of nature, function, mode of production, formation mechanism and phenomenon. It holds that cool culture is a reflection of China’s social transformation and cultural changes, embodies the particularities of youth age groups and youth cultural groups, and illustrates the diversity of values ​​and value choices of young people during the period of social change.