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插画艺术是一门形式语言相当丰富的绘画艺术,狭义的插画艺术也叫插图艺术,看看古老的洞窟壁画、远古时期烧制在陶、瓷器上的图画,这些都暗示着插画的发展,插画被运用以衬托、照亮文字,但是也代替文字,以视觉语言的方式进行信息的传达和情感的抒发。社会发展至今,插画以版画,水彩,油画等各种绘画方式以及数码等多种多样的形式语言在商业宣传、书籍出版、影视多媒体等方面得以运用和发展。本文就从插画的创作媒介(如:版画、油画、水彩、矢量、像素等)和图画和文字的关系以及插画的作用中探讨插画艺术的形式语言的特点。
Illustrative art is a very rich form of painting language art, the narrow art of illustration is also called art of illustration, look at the ancient cave murals, ancient pottery, porcelain paintings, which are implied in the illustration of the development, illustration It is used to set off and illuminate characters, but also to convey information and express emotions in a visual language instead of writing. Since the development of society, illustration has been applied and developed in various fields such as print, watercolor, oil painting, and various forms of languages such as digital in commercial promotion, book publishing, video and multimedia. This article explores the formal language features of illustration art from the relationship between illustrators’ creative media (such as printmaking, oil painting, watercolor, vector, pixel, etc.), the relationship between pictures and words, and the role of illustration.