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近日,被誉为中国服装界“头脑风暴”的“如意·2014中国服装论坛”在北京举行。论坛呼唤中国传统服装企业真正回到服装的本质,回到产品的本质,回到商业的本质,将产业的转型升级真正落到实处:利用移动互联、大数据,更好地改善每一位顾客的购物体验,释放每个消费者的能量和情感。用独特的技术、工艺、材料呈现符合未来社会发展的美学价值和生活方式,迎接真正以消费者为中心的新商业文明。不少传统服装零售品牌对这种新需求的把握和满足出现了滞后与不匹配,“线下苦恼,线上火
Recently, known as China’s fashion industry ”brainstorming “ ”Wishful 2014 China Fashion Forum “ held in Beijing. The forum calls for China’s traditional garment enterprises to truly return to the essence of clothing, return to the nature of the products, return to the essence of business, and truly transform and upgrade the industry to real ones: using mobile internet and big data to better improve every customer The shopping experience frees every consumer energy and emotion. With a unique technology, technology, materials present in line with the future social development of the aesthetic value and way of life, to meet the real consumer-centric new business civilization. Many traditional apparel retailing brands have lagged behind and mismatched in grasping and satisfying this new demand, ”distressed lines, online fire