2/8原则是管理学中的原则。在营销工作中,其实2/8原则的应用也是非常重要的。在管理中,2/8原则意味着20％的人做80％的事,而80％的人做着20％的事。而在收益上则是20％的人收取80％的利益,而80％的人分享着20％的利益。这其实是一个非常公平又合乎经济规律的事。在营销工作中,我们通常会看到一种现象,20％的事做在产品上市之前,而80％的事做在上市之后。这通常会表现在当技术部门的产品出笼,在国家各级部门的法定认可后。这时老板或公司通常就会定出一个上市的倒计时时间表。在这倒计时间表中,市场部门,营销人员,广告公司,包 The 2/8 principle is the principle in management. In the marketing work, in fact, the application of the 2/8 principle is also very important. In management, the 2/8 principle means that 20% of people do 80% of things, and 80% of people do 20%. In return, 20% receive 80%, while 80% share 20%. This is actually a very fair and economic law. In marketing, we usually see a phenomenon, 20% before the product is listed, and 80% after the listing. This is usually manifested when the technical department’s products come out of the country after the statutory approval of all levels of government. At this moment, the boss or the company usually sets a countdown timetable for going public. In this countdown schedule, marketers, marketers, advertising agencies, packages